Documented case
Customer acquisition cost too high
Paid acquisition is too expensive when discovery never becomes a qualified handoff.
DOME + Claire / Cubby House. Structured catalogue data, AI-search visibility, guided sleep consultation, and measurable retailer handoff — built so the path can be audited. Solo-built. Early analytics only; not a scaled-revenue claim.
Documented case
Invisible in AI search
If humans and agents cannot find an honest answer, the product never gets a chance.
Hawk AEO / NIGHTHAWK. A free discovery layer hands off to a live product interface, API, and Telegram bot for defence-aerospace intelligence. Distinct from any third-party NightHawk trademark. No ranking, traffic, or indexing performance claims.
Supporting live build
Infrastructure AEO is a public AI-search / infrastructure-discovery surface — additional experiment, not a featured case.
Documented case
AI tested but not governable
Pilots without decision rights become theatre — unsafe decisions and surprise invoices.
7ARCH governed delivery. Who may decide is not which model is cheap enough to call. Controlled pauses when evidence is missing, human approval for irreversible actions, and defined go-live checks keep multi-agent work accountable. ADE-F.T names the method — not a SaaS SKU.
Documented case + supporting live build
Market/ops signals fragmented
Signals sit in different rooms. Operators need a readable surface, not a pile of feeds.
Hawk AEO / NIGHTHAWK. Defence and aerospace intelligence delivered through a web interface, API, and Telegram. Intelligence outputs are product data, not ML-Nightworx financial results.
Supporting live build
ONOS is a crypto macro intelligence interface with Hermes-led query and voice. For informational and research purposes only. Not investment, financial, or trading advice.
Supporting live build
Payments/approvals too manual
Controlled commerce still needs a path that a human can approve.
Payflow is an experimental payments/workflow surface for controlled digital and machine-to-machine commerce patterns. Not a claim of verified live payroll transactions.
Approach — not a product
Systems not safely agent-ready
Most “AI requests” are a symptom. Name the constraint, then gate irreversible actions.
This is the operating method on Approach — not a sixth product. Ask Marco if the constraint is already on your desk.